created a premium brand that reflects the literal idea of a boxed set of content.
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One of India’s leading television, media and entertainment companies, ZEE Entertainment have launched ‘&TV’, their flagship Hindi General Entertainment channel.
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Launching sport app for Apple Watch May 2015
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Bringing future technology into everyday life.
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Focussing on SITA’s essential understanding that the things we throw away are not “waste” but valuable resources
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With the key driver “everyday inspires”. Can common everyday objects like a plastic cup create art that both entertains and stimulates conversation?
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Foxtel’s ground-breaking broadcast of the LONDON 2012 Olympic Games has delivered subscription television its highest ratings of all time.
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Embracing the paranormal, supernatural and psychological.
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The synthesis of our thinking is the theme ‘evolution’. To inspire creativity, connect art and share our experiences with an ever-growing community.
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Oh!K is for everyone who loves drama – packaging iconic and award-winning hit series from an unrivalled catalogue of content.
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A fresh, contemporary brand proposition, creative execution and redesigned logo while dialling up the uniqueness of the channel’s British offering and its BBC DNA.
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Zoetrope are reinterpreted to reveal and transform scenes, create a graphic interpretation of the device.
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Commgames 2010 -The creative was inspired by the Holi festival of colour, where coloured powder is used in the celebration of love...
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Japanese film festival, where your journey begins!
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Kaizen is the practice of continuous improvement or change for better. It’s a daily process, which goes beyond the subconscious mind. I am a Creative / Design Director with 15 years awards winning design and art direction. A Strategic, multidisciplined designer / director with an eye for innovation. I've led numerous prestigious Australian and International brands from R&D development to design management.
2010 Mar - Present :: Design Director @ Ink Project
2007 Feb- 2009 Dec :: Creative Director @ Kilnik Design /PostOp Group
1999 Jan - Present :: Creative Director @ Defridge
I have known Mark Boey for over six years. We met when he was brought on to oversee a small project for China. What was a trying and problematic production became relatively stress free as mark navigated the muddy waters that was the clients changed brief to what could be achieved with the budget and time we had left. And to top it all off he was easy to deal with, and a really nice guy who was without the usual arrogance and preciousness that comes from being such a highly regarded creative. ...
Clint Logan - Senior Producer - Sandbox
I have worked with Mark more than a few times over our working careers and no matter what job, deadline or budget Mark has always proved himself to be an incredibly valuable part of the team. It's pretty rare to work with a creative who can not only concept but execute his concepts at a level of production and quality you would expect from a team of 2 - 3 people. He always brought more to the job than required, would always have the solution to whatever problem arose and when Mark was on your jobs you KNEW you would get more than you had any right to expect. On top of all that he is funny, generous and a real pleasure to work with
Aren Fieldwalker - Co Founder of Glasfurd & Walker Design
I've know Mark for over 10 years - we have worked together on a number of projects and his ability to visualize and execute a client brief is second to none - His work is always first class and innovative, and the final product never disappoints.
Andrew Tyler - Digital Consultant
